LeBron James has turned his back on McDonald's to bet on a Chipotle-style pizza chain #MMBSports

LeBron James has decided not to renew his deal with McDonald's.

Instead, he plans to serve as spokesman to Blaze Pizza, the fast-casual pizza chain that he's invested in for years, reports Darren Rovell at ESPN.

"LeBron came on as a founding investor and he had been silent and in the background," cofounder Rick Wetzel told ESPN. "Now we're using him to get our message out there and put the spotlight on our brand."

2014-2015 NBA Schedule Released #MMBSports

The NBA released the schedule for the upcoming season. See who's playing Christmas day and who the defending champs Spurs open up against and when will LeBron be back in Miami. Log onto www.NBA.com to see schedule for all teams.

Miami Heat's LeBron James Buys Teammates WWE Title Belts - #MMBSports

Some stars buy their teammates watches, some buy dinner. @KingJames buys his guys' WWE championship belts. AWESOME! pic.twitter.com/PBjHJhMTFa

John Cena Answers LeBron James’s Request

Late Sunday night, LeBron James tweeted that he wanted a WWE World Heavyweight Championship. It didn't take long for King James to get the opportunity to have his birthday wish granted personally by an 11-time WWE Champion, John Cena.

LeBron James' New Show Based in Philly

After LeBron James won his second NBA championship this year, he talked about the improbability of his journey — ascending to world fame despite growing up with challenge after challenge in the inner city.

Lil Wayne 'Ain't Apologetic' To Miami Heat, Except LeBron James

What you've gotta love about Lil Wayne is that whenever he takes time to address the controversy that his comments have caused, he's probably just going to repeat what he said in the first place. But on Wednesday night, Weezy did want to retract one comment from his rant against the Miami Heat: his verbal middle finger to LeBron James.

Kevin Durant, U.S. hit 18 3-pointers, roll into gold-medal game

LeBron James turned away from his teammates gathered in the center circle and waved to the fans as if to say: "See you Sunday."

Kobe, LeBron lead Team USA into semifinals #TeamUSA #Olympics

As the shot fell through the net, Kobe Bryant held up three fingers on each hand. It was his third straight 3-pointer in the fourth quarter, enough for the U.S. men's Olympic team to finally put away stubborn Australia.

Kevin Durant, U.S. Drains 3's To Pull Away From France

Kevin Durant scored 22 points, LeBron James added eight assists and the U.S. Olympic men's basketball team opened tournament play with a rough-and-ragged 98-71 win over France on Sunday.

Team USA basketball gets test from Argentina in Olympic prep game

The U.S. Olympic basketball team dressed like the Dream Team for Sunday's game against Argentina.

Angelina Castro & Sara Jay's #TEAMBJNBA Free Follower #BJ Event

Adult film stars, Angelina Castro & Sara Jay are loyal Miami Heat fans. Throughout the 2012 season they tweeted that anyone who followed them on twitter could/would be apart of #TeamBJNBA, which meant any follower would receive a FREE blow job if the Miami Heat won the championship from them. Most thought it was a joke or publicity stunt to gain more followers, however they're sticking to their word. Details on how you can cash in on your freebie click READ MORE.

LeBron James Opts Out Of Fathead Deal

Cleveland Cavs owner Dan Gilbert who is also the owner of the vinyl graphic company Fathead got some heat no pun intended from LeBron James and Miami Heat fans because LeBron was not featured in the new Miami Heat's package. Many speculated it was because of the falling out Gilbert and James had that caused him and Fathead to cut him out of the team set, but word is it was neither Gilbert or Fathead's decision again no pun intended, but that of LeBron James. This is the first time any athlete has backed out or opted out of being included in a licensing deal of a professional sports league/team. Wasn't it LeBron who said the other day he wishes nothing but the best for the Cavs fans? Now he's hurting the Miami Heat fans, because sorry to tell you LeBron Fathead will be still racking in the dough with or without your image.

NBA All Star Game 2011 Starters Announced

NEW YORK -- LeBron James and Dwyane Wade are headed to the All-Star Game together, and Derrick Rose gave the Chicago Bulls their first starter since Michael Jordan.

They will be joined in the Eastern Conference starting lineup by Amare Stoudemire, who will become the first New York Knicks player to start in nearly two decades, and Orlando Magiccenter Dwight Howard, the leading vote-getter in the conference with nearly 2.1 million.

The Lakers' Kobe Bryant earned his 13th straight All-Star selection for the Feb. 20 game at his home arena. He is one shy of the record held by Jerry West, Shaquille O'Neal and Karl Malone.

The other starters announced Thursday were Hornets guard Chris Paul, forwards Kevin Durant of Oklahoma City and Carmelo Anthony of Denver, and Houston Rockets center Yao Ming, who is injured and will be replaced on the roster by a player of commissioner David Stern's choosing.

LeBron sees 'karma' in Cavs' 55-point loss

By TOM WITHERS

Associated Press

CLEVELAND (AP) LeBron James has tweaked Dan Gilbert - and the Cavaliers owner's miserable NBA team - with a pointed tweet.

LeBron Wants To See Less Teams, More Superstars

PHOENIX -- This won't make LeBron James popular at the next player's union meeting, but Thursday he suggested the NBA would be more entertaining if there was contraction of teams.

Miami Heat NEW Intro Video Before Games (Video)

I guess since the Heat are now on a winning streak all is forgotten about them not "gelling" together. Well at least enough to do a video like this for their intro. However I would suggest maybe practicing more, I know practice? practice? not the game these three are suppose to be dominate at but practice?